In just over seven years, the Dacia brand has become a genuine global success story. In 2010, 350,000 people bought a new Dacia in 35 countries worldwide, making us the fifth-bestselling passenger car brand in France (in 2011), as well as market leader in Romania and Morocco.
The key to our success has been our simple formula: space and quality, at an unbelievable price. So how does Dacia deliver so much for so little? The key is ingenious design. Since we’re all different, Dacia specifies its vehicles with the basic essentials as standard, without unwanted extras built into the cost, so that you’re able to choose the car to suit you.
As a brand of the Renault Group, Dacia uses clever sourcing and proven technology to ensure its cars are reliable, robust and affordable. From the Sandero hatchback to the Duster SUV, Dacia cars are simple to use and affordable to own. That’s why German customers voted Dacia their second favourite manufacturer in the J.D. Power Customer Satisfaction Survey, in 2010, just behind Audi and ahead of Mercedes-Benz.
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